Saturday, October 20, 2012

Observations: Voice



Ghostland-I've been collecting designer vinyl toys for about 10 years now. This is a series from brian Flynn, who is the owner of Super 7 Toy company and Hybrid design firm in San Francisco. He created this sub brand series under Super 7 and It has a really beautiful voice to it. When you see the packaging/logo in real life, it is beautifully printed and has a really strong identity that completely fits with the toy. It speaks to the goofiness of the characters and the mood of the spooky genera.



Olly Moss-Evil Dead Poster. Not much text but the visual voice speaks volumes. All the design elements are really working together here to convey the message. The warm fiery tones inside the silo of the hand really create a mood of destruction and fear. The silo of the hand is really nice because of the state in which it is in...it's grasping for help and reaching for hope of being saved. Adding to this feeling is the hand breaking through the ground and the earth being tossed about. Like someone is digging their way out of a grave. The composition is also working nicely by being at a 30 degree angle...it gives it a dynamic feel.



Frank Kozik-Kozik is another artist who has entered the vinyl toy industry. He's well know for his hard core posters he's done through the years. He has a really specific, screw authority and government kind of vibe. A lot of his work has an anarchist feel to it. He's not my favorite artist but I definately respect the identity he has created with his work. This poster has a definite voice to it...the distressed typeface along with the miss matched type creates a screw the traditional headline feel to it...hence, screw authority...we're doing it our way. The colors he uses also creates a harsh, raw vibe. The red and blacks that are often used for angst or anger...not to mention the shapes those colors live in are by no means perfect...they are unrefined, raw and o'natural. It's like a collage made of things just lying around.

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